Social Savvy Blog

Which Social Platform Should You Build Your Influence On?

By Bianca Lynch / August 21, 2018
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Becoming an influencer has never been easier than it is today, thanks to the various digital mediums that are readily available to us. Once upon a time, if you wanted to become an influencer, you were limited to live events, speaking engagements and networking. And while all of these are still great strategies to implement […]

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The Social Media Marketing Secret No One Talks About

By Bianca Lynch / July 14, 2018
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One question I continually get from small business owners is how to make social media marketing easier. Read on because I’m about to let you in on one big secret no one else is talking about when it comes to growing your business with social media marketing and how to build an effective strategy. Habits. […]

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4 Marketing Mindset Shifts to Make As a Creative

By Andrea Hughes / February 26, 2018
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If you’re a photographer or creative business owner like I am, then you understand that your work is EVERYTHING. Like, EV-ER-Y-THING. It’s the visual and tangible representation of all your blood, sweat, tears and heart. When you’re a creative and believe in your work, you tend to be so passionate about it that you bank […]

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How a Virtual Assistant Can Save You From Social Media Hell

By Bianca Lynch / January 8, 2018
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I can confidently tell you that a virtual assistant is the BEST investment I made in 2017 and that it will be at least one of the best investments you ever make. Meet Pauline, my saving grace. Before I took advantage of a virtual assistant, my social media management strategy was all over the place. […]

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5 Tips to Develop a Powerful Marketing Strategy for Your Small Business in 2018

By Jennifer Hambric / December 20, 2017
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As a fellow Social Media Strategist and Marketer, I have an immense amount of respect for Bianca and her unique perspective into digital media. So you all can imagine, when she invited me to be a guest blogger in late October, I was more than elated to contribute my marketing insights. Great, right? Not really. […]

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6 Silly Mistakes You’re Making with Your Facebook Ad Copy

By Bianca Lynch / November 28, 2017
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You’ve probably heard 10 million ways to optimize your Facebook ads by now. So have I. Yet, clearly none of them clicked because I still struggled to see any of those great results everyone was talking about. And then, I started doing my own testing, with the ad copy in particular – in addition to […]

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