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Social Savvy Blog

5 Ways Your B2B Brand Can Use Twitter Lists to Build a Targeted Social Media Following

By Bianca Lynch / July 7, 2017

Posted in Social Media Strategy, Twitter

Don’t Forget about Twitter Lists Twitter lists are like that one hair product you’ve used forever and you LOVE it. Then you get distracted by new packaging and end up buying a new product. It’s good for a while but you always come back to your “ride-or-die” product. Why am I bringing this up? Because […]

3 Unexpected and Totally Awesome Ways Blogging Boosts Social Media Marketing

By Emily Crookston / June 7, 2017

Posted in Guest Blog, Social Media Strategy

If you are consistently looking for ways to up your social media marketing game, chances are you already know business blogging can enhance your social media efforts: You know the 80/20 Rule: social media experts say that 80% of your social posts should be non-promotional, while 20% can be promotional. You know creating custom blog […]

3 Key Ingredients for a Successful Social Media Strategy

By Bianca Lynch / May 21, 2017

Posted in Social Media Strategy

In my previous blog, 4 Ways You’re Killing Your Social Media Strategy, I covered 4 mistakes that are easy to fall into when it comes to social media marketing. Now that we’ve reached the final installment in this 5-4-3 blog series, I would like to end with 3 key takeaways that apply to anyone, selling any product […]

4 Ways You’re Killing Your Social Media Strategy

By Bianca Lynch / May 3, 2017

Posted in Social Media Strategy

If you’re wondering how this post, part 2 of my 5-4-3 series, will be different from the previous post, 5 Reasons Your Social Media Strategy Sucks, it’s simple: my first blog post is targeted at beginner-level social marketers and shares common mistakes made by MOST people and businesses with respect to social media marketing. Now that […]

5 Reasons Your Social Media Strategy Sucks

By Bianca Lynch / April 19, 2017

Posted in Social Media Strategy, Uncategorized

By now it’s clear that an effective social media strategy for your business is essential for standing out in your industry and staying ahead of your competitors. And although most businesses have social media channels, many are unsure about how to create and execute a successful social media strategy. This blog, part one in my […]