One of the best things about being a business owner is the freedom to run your business when, where and how you want. This is a huge deal when it comes to social media. As someone who has worked with several fortune 500 and 100 companies, I’ve seen what limitations a strict social media policy …
Social Media for Small Business: Three Essentials for Success Read More »
Are you a little tired of hearing people talking about their “competitive advantage?” I am. Not because being aware of your competitors isn’t important and not because you shouldn’t be clear on your value. However, so often we forget that the human behind the product or service is the real competitive advantage. Trust me, not …
Relationship Marketing 101: Why You Are Your Competitive Advantage Read More »
As we approach the New Year, the time to start planning your 2019 social media strategy is yesterday, aka right now. This is the time to be analyzing the data from the social platforms you’re using, as well as any third-party tools to tell you about your website metrics such as Google Analytics. It’s also …
7 Social Media Trends You’ll Need to Thrive in 2019 Read More »
How cliché is it to say this year has flown by? But there’s truth in cliches. Like many people I’ve talked to, 2018 has definitely been a rollercoaster for me, but it’s one that will leave me with lasting blessings and unforgettable lessons I will always take with me in my personal and professional life. …
10 Women Who Unknowingly Made Me a Better Marketer in 2018 Read More »
Becoming an influencer has never been easier than it is today, thanks to the various digital mediums that are readily available to us. Once upon a time, if you wanted to become an influencer, you were limited to live events, speaking engagements and networking. And while all of these are still great strategies to implement …
Which Social Platform Should You Build Your Influence On? Read More »
One question I continually get from small business owners is how to make social media marketing easier. Read on because I’m about to let you in on one big secret no one else is talking about when it comes to growing your business with social media marketing and how to build an effective strategy. Habits. …
The Social Media Marketing Secret No One Talks About Read More »
